Business Card

It's been a goal of mine to get it together enough to make a business card. They lend an air of professionalism to a business that might be very small or brand new. Also, they are a quick way for people to associate an image with your product. Don't underestimate how important branding is, even for a small business! A specific image or aesthetic will keep your product in the minds of customers. Also, having a tangible object to give a potential customer makes a bigger impact than giving out a phone number or rattling off the name of your company and telling them to "google it" (especially if, like me, you don't have a website that is simply "thenameofyourcompany".com).

However, I don't want to print up hundreds of cards when my contact information changes all the time. So I figured out a solution I can live with.

I will get together some cute friends and photograph them in my necklaces. My final image might be of a person modeling a necklace or it might turn out to be something more abstract like a very close up image of some stitching and fabric. In any case, the image will be memorable, eye-catching, and say something about my business. I will get a few hundred printed up at one of the many affordable card printing businesses that can be found online. On one side will be my image and on the other side a subtle pattern, flat color, or white. I can then print up clear stickers on my home printer with my current contact information. If it changes, as it does regularly, I can just print out some new labels.

Resolutions Before the New Year

I will write about arting and crafting in this blog to keep me disciplined and just to have a place to mash out ideas in progress. I'll update with drawings and illustrations, too, to force myself to draw more and even share my drawings with strangers. Sharing drawings seems really personal because the lines, shapes, and ideas come straight from the hand. There's nowhere to hide in a drawing! Even hesitancy and temerity can be seen! Everything is laid bare to be scrutinized or ignored. Well, here's to doing things that are scary.

p.s. Starting this blog coincides with the birth of my barely begun etsy shop: grandiflora.etsy.com where I sell some of the things I'll probably be blogging about. See you there!